Strengthening our links with industry groups and peak customer bodies is central to how we approach the broader strategy of educating our customers. This year, we focused our efforts on engaging these stakeholders face to face but also largely in the digital space.
Online learning taps into a geographically vast and interactive audience, a fact endorsed by the almost 200 webinars streamed and 43 videos we launched in 2015-16. The flexibility of using our website for education enables all customers to:
- Improve their understanding from wherever they are – metropolitan, rural or even overseas,
- Fit education around other commitments,
- Vary our webinars to suit diverse contexts (professionals, industry bodies), and
- Download the resources before a webinar begins